Beverley skin care specialist has her own product shortlisted for a national award
4 RUNNER: The anti-aging serum from Beverley's Dr Katerina Steventon, inset.
By Hull Daily Mail | Posted: 7 Sep 2017
A Beverley skin specialist has been shortlisted at a major national beauty awards for her signature anti-ageing serum, just months after it was launched.
Dr Katerina Steventon, founder of independent skincare consultancy, FaceWorkshops, formulated 4, which she sells for more than £3 a millilitre. It is now in the running for Best New Skin Care Treatment category in the Pure Beauty Awards.
The prestigious event is one of the highlights of the beauty industry calendar and the annual bash attracts key industry professionals and leading UK retailers.
The Beverley doctor said she is proud of the fact that the first skincare product that she has developed has been acknowledged by the judges.
Dr Steventon said: "Having spent over a year researching, formulating and refining 4 based on my scientific knowledge and salon based experience, I'm very proud to have reached the final of the Pure Beauty Awards, especially when I'm competing against big budget international brands.
"Standards are incredibly high in the beauty industry so I'm very proud to be shortlisted and I have my fingers crossed that voters will share my passion for the serum and feel compelled to vote for it."
Named due to its combination of four regenerative plant oils and four technologically advanced active ingredients, the anti-ageing serum has been formulated to appeal to both men and women.
Users of the prodcut, sold for £49 for 15ml, have already given strong feedback, describing it as "delightful," "light and amazing" and "effective luxury".
When it launched, Dr Steventon said: "Every single ingredient in your skin care product serves a purpose. Looking at skin from a medical angle, understanding that each ingredient needs to be delivered to the cells in order to work, and knowing what it does, is crucial when it comes to understanding how to care for the skin on your face.
"Because I stand alone in combining scientific knowledge with hands-on therapy, I am able to offer an evidence-based approach to skin care and have used this expertise to create 4.
"4 is a unique, hybrid formulation that combines traditional plant based healing with 21st century clinically proven active ingredients to help repair and prevent signs of ageing.
“The four natural plant oils have been specifically selected to increase the penetration of the four active ingredients deep into the skin to promote a youthful appearance."
The Pure Beauty awards, run by the eponymous British magazine, acknowledge the best in beauty with the most exciting and innovative products celebrated in 36 categories. The next stage of the competition is a public vote, which runs until September 26 with Pure Beauty magazine.