Opposition as Hull council promise crackdown on A-board signs in city centre

By Hull Daily Mail | Posted: 17 May 2017

A council crackdown on street advertising in the city centre could face opposition from traders.

As planning councillors agreed new guidelines for A-boards and shop sign design, the Mail counted no fewer than 15 boards outside shops in Whitefriargate alone.

One trader, who did not wish to be named, said: "It's hard enough attracting people down Whitefriargate in the first place without having more rules and regulations about where you can put an A-board.

"The council should be doing more to help fill all the empty shop units here rather than creating more problems for the existing businesses.

"We're just trying to attract customers which is what running a business is all about."

The council says it wants to keep the recently revamped city centre streets free from clutter.

Some of the signs in the city centre

Planning manager Alex Codd said the authority would not be taking a hard line approach to the issue but warned most of the current A-boards faced potential removal.

He said: "We will be talking to individual traders about it to see what solutions can be found but we have spent a lot of money improving the city centre and removing a lot of clutter so we don't want to see a lot of new clutter coming back in again now the works have finished."

Councillor Mary Glew said the needs of blind and partially-sighted people as well as the disabled needed to be taken into account.

She also called for stricter enforcement on the installation of new signs on historic buildings in the city centre and, in particular, the Old Town.

Mr Codd said while the council could act over A-boards and the size and lighting of shop signs, it had limited powers over any wording and imagery used.

"We would only intervene if something was deemed to be offensive but, for the most part, we have no enforcement powers over the content of a sign."

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