Scunthorpe florist named Daisy urges young people to follow in her footsteps

By Scunthorpe Telegraph | Posted: 14 Nov 2017

A Scunthorpe woman called Daisy has been chosen by the UK floristry trade to promote its career opportunities for school-leavers.

Quite naturally with a name like hers, Daisy Hudson has seen her own career blossom.

Ten years ago she was a student at John Leggott College in Scunthorpe and was working part-time on Saturdays for the local firm of Sims Flowers, lifting buckets of water and boxes of flowers.

Earlier, Daisy had nursed an ambition to be a veterinary surgeon.

She recalled: "But I was dying to get into the world of work and gain some hands-on experience."

So she signed up as an apprentice with Sims and started studying at a floristry course one day a week at Doncaster College.

That decision turned out to be a life-changer.


Daisy Hudson is now the managing director of Sims Florists

Now aged 27, Daisy is the managing director of Sims, which has branches on Laneham Street, Scunthorpe, and Northfield Road, Mesingham.

The business currently handles up to 200 weddings and funerals a year, with roses and lilies the top choices for flowers.

READ MORE: Steelworker takes over as new owner of one of Scunthorpe's oldest fish and chip shops

Urging young people to follow in her footsteps, Daisy said: "It’s a very rewarding job because people are so grateful for the flowers and the arrangements. You need artistic flair and must be confident and outgoing."

Keeping the customer satisfied has seen her deliver 100 red roses at a cost of £500 from an ardent suitor on Valentine’s Day and prepare a paw print wreath for a grieving dog owner.

Daisy revealed she was destined to enjoy life as a florist.

She said: "My hairdresser sister is called Camille and my mother told us if she had a third daughter, she would have called her Violet."

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